CLIENT
Secrid
ASSIGNMENT
Create a design for the offline catalogue, the spring|summer 2018 edition themed: ’Creative Journey’ aimed at B2B customers.
DELIVERABLES
Brand friendly graphics for the catalogue.
INSPIRATIONAL FLOW
My client wanted the design to be basic and no-nonsense. Secrid created a a new type wallet that this new era of technology requires. One that protects our cards and money, but also our privacy. Not only has the wallet a no-nonsense design, but they also don't advertise. They abominate marketing chatter.
CONSPICUOUS DETAILS
The owners and the co-workers of Secrid love to travel. Every (travel) picture in the catalogue is made by the in-house photographer Lizzy Zaanen.