Agropošta Lemonade sachets

Design for Agropošta’s lemonade sachets of 32 ML

CLIENT

Agropošta - All natural cordial

ASSIGNMENT

Create a brand friendly design for Agropošta’s lemonade sachets of 32 ML.

DELIVERABLES

Brand friendly packages for lemonade sachets of 32 ML – designed for six different flavours.

INSPIRATIONAL FLOW

Classical airmail lay-outs and illustrations as found in antique biology books.

CONSPICUOUS DETAILS

By using classical airmail graphics and old representations of biology I combined traditionalism with a sense of unspoiled nature. This reflects the essence of Agropošta’s brand identity and serves their tagline of ‘a unique way of serving’. You can find this particular look and feel in the graphics as much as in the typography – which I also selected.

FUN FACT

This design actually won me an award! Agropošta became runner up at the ‘Packaging Awards’ 2016 in the category 'Total Concept'.

Read the article (Dutch) here

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